What Most Marketers Are Looking for in a Work at Home business?
My latest reading was an article about work from home businesses and network marketing businesses. It contained some very good information, and the section
I would like to discuss here was about their feelings on what they consider to be the greatest network marketing business and the business that they were involved in. For the past 12 years it has been my business, and full-time at that, which has given me considerable knowledge of home based marketing, network marketing and internet marketing. The author wrote this article on his own level of knowledge and experience and not the level of his potential leads. To begin, I do not want to talk about his company – even though it may be a very good company. For me to do this, it would skip my message, and start an argument that that essentially could not be won. To compare this scenario, it would be like two 7 year old tots, playing in a sandpile, and they are having an altercation about which of their papas are the most muscular.
For this session, I simply want to provide you input, on what you as a lead prospect are probably looking for and give to you a set of guiding thoughts to help you judge and evaluate which business or opportunity will be the best one you could select.
Number one; foremost here is what the greatest number of us look for in network marketing or in fact, in any home business. People want an excellent product that is effective for a variety of reasons we can discuss sometime in the future. Next they want to earn the highest rewards for their efforts, in the quickest way possible and in a legal way. Most people expect to work for their rewards, but they do want the highest possible results from their efforts. And with the absolute smallest risk they can take, so the income they produce flows in at the highest ceiling possible for the longest time in a residually true fashion.
I ask the question now - does anyone not want the above scenario?
This is what the prospect is looking for. Then it is the job of the marketer (you) to be able to present why your company and system is the best one to help someone accomplish those goals mentioned above.
Plus be able to help your people do the same thing to assure their great success.
Family and Friends and the Home Based Business
Here is my take on family and friends after 13 years experience and the reason people don't like to approach them. See if you don't agree with this. 
I often hear - I would like to start a home business but I don't want to market to my friends and family. Now let me say this before I go further I never want to exclusively tailor my marketing message to my family and friends. Unless they're all highly successful business people to do so would be foolish.
Actually family and friends are really a gauge of your marketing efforts and should be treated as such. If you do you will have much more success with them and also your cold market.
But first the reason people fail with friends and family is because- I'll be real blunt here - their marketing message sucks big time it stinks, like 30 cowboys sitting around a campfire after eating ole Shorty the Cook's pork and beans recipe. Or that person hearing your message isn't too bright.
Family and friends should be treated like a barometer - not a person to just market to. But that's will people go wrong - they look at their family and friends as someone to market to and not as a barometer of their marketing message.
You see the reason you and others get burned out with your warm market is because of rejection. But what they're actually rejecting is the lack of power in your message and not you. You see your friends and family are typically not actively looking for an opportunity or a particular product so you buy leads of people who are. These leads are typically people who have more hope than knowledge so they might join, but then because the marketing message they approach others with stinks they struggle.
You don't want to approach your family and friends with the idea of selling them your product or opportunity as this is a big turn off and yet most people proceed in this fashion.The proper way to approach them is like this, "Hi Friend Bob I have a new business, however first let me say I'm not trying to sell you anything. However, would you mind taking 5- 10 minutes of your time to tell me what you like or don't like about what I have I'd love to get your opinion and then if you think someone you know could benefit from this product would you mind giving me their name so I can contact them?"
I contend that if people totally discount their family and friends they shouldn't even be in that business.The way people should approach their family and friends is as if they are on a mission to let them know about their product and all you're doing is asking them to do is give their opinion of it and if they would be interested why and if not why. And never just trust one or two people's opinion - get a multitude of opinion.
Think of it like this - do you think your family and friends would be interested in buying $10 bills from you for $7? Your marketing message about your product should be powerful. Like I say they should be a barometer of how strong or weak your message is.
No don't get me wrong - I don't depend on my family and friends to make me wealthy in any business but I'm never been involved in a successful home business, (I've been involved in two of them now where I've achieved a 6 figure income) where my friends and family were totally turned off to my product. On the other hand the ones I failed at my friends and family all thought what I had was stupid. In fact in the successful businesses they got involved with me.
The bottom line is it's all about the power of the marketing message and I never discount approaching them, however I don't do it like most people would. It's all about delivering a message like a mission to people including friends and family and not about trying to sell them on your product or business.
It's all about having the power of your message speak for itself - not you trying to sell them. But I'll tell you now if you don't feel your message is strong enough to take to friends and family well I doubt that you'll have much success in that business with strangers.
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Press Release Himalayan Goji Juice Continues to Break Records
Himalayan Goji Juice Continues to Break RecordsHimalayan Goji Juice Sales Have Tripled in the Past Year
MILFORD, CT--August 19, 2005 - FreeLife International, creator and exclusive provider of Himalayan Goji Juice, has announced all-time record sales for the month of July 2005. Sales of Himalayan Goji Juice were more than three times higher from the previous July, just 12 months ago. This past month marks the 22nd consecutive sales record for Himalayan Goji Juice as new sales records have been set every month since the product was launched in October 2003.
When asked what fueled such explosive growth, CEO Ray Faltinsky said, "Our record-breaking growth is not surprising.
Himalayan Goji Juice is the first functional beverage on the market to combine a powerful and meaningful history, rigorous scientific scrutiny, with broad, universal results in virtually every category of health improvement and at the same time, tastes absolutely delicious.
No product that we have ever seen has combined all four of these crucial elements in one bottle." FreeLife's President Kevin Fournier agreed with Mr. Faltinsky's assessment of
Himalayan Goji Juice and added, "I couldn't be more proud of the work FreeLife's Marketing Executives have done over the past two years. Himalayan Goji Juice combined with their hard work and passion has been changing lives all over the globe at a record pace. It's incredibly rewarding to help make it possible to improve the physical and financial health of so many wonderful people."
When asked about the future Mr.Faltinsky said he believes sales of Himalayan Goji Juice will continue to grow and set records in FreeLife and in the industry.
"Although we had a record 2004 and are having a simply amazing 2005, we have not even scratched the surface of where we are going. There is no doubt in my mind that Himalayan Goji Juice will be a $1 billion brand in the next four to six years."
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The State of the Business with Himalayan Goji Juice -The Power is in the Juice!
…History is unfolding before our eyes. Himalayan Goji Juice is quickly becoming the most talked about and successful product in the functional beverage category. The records we have shattered in 2005 are simply stunning.
...It's scary to think where you will be three years from now!Scary is right, because we are just getting started and are in our infancy! We have just scratched the surface of where we are going! What is occurring right now around the world with Himalayan Goji Juice is not "business as usual."
...Himalayan Goji Juice is literally becoming a worldwide phenomenon...a movement that is crossing all boundaries...a movement that will have a greater impact on the health and well-being of the people on this planet than any other movement to date. The story of Himalayan Goji Juice is unfolding and all of you are the main characters of this one-of-a-kind bestseller that is doing great things for humanity.
...Seven-figure monthly sales in four markets is truly an indication that Himalayan Goji Juice is a product that is so unique and so universal, that it crosses all ethnic, cultural, and religious boundaries. It tells us that our international opportunities are limitless. It tells us that we have only scratched the surface of where we are going. It tells us that Himalayan Goji Juice will become a billion-dollar worldwide brand in the next 3-5 years!
Read Remainder of The State of the Business with Himalayan Goji Juice Article
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Himalayan Goji Juice Home Business -Opportunity of a Lifetime?.
Looking for the absolute best opportunity in a home business - well this is it.
The next several years offers unprecedented opportunity with Freelife and Himalayan Goji Juice.
Freelife and Himalayan Goji Juice is now officially the fastest growing company in the Direct Selling Network Marketing area.Read on and discover how you can greatly benefit from joining me in this tremendous opportunity.
We're started on a tremendous growth curve and on a fast collision course with a Billion dollars in annual sales and beyond.The results people have been getting have been pretty remarkable and this is fueling this rapid growth.
At the present time we are looking for people looking to take advantage of this tremendous opportunity as our growth over the next 4-5 years is expected to be unprecedented.Besides the fact virtually no one in the US has heard of us we have barely begun International Expansion. And when all is said and done International sales will eventually count for over 75% of all sales.
When you consider we're only in about 15% of all the top sales markets in the world and less than 10% of the markets we are in have been exposed to Himalayan Goji Juice.
With this being said you could easily argue Himalayan Goji Juice is currently only at about 1.5% right now of it’s potential future sales. This means Himalayan Goji Juice has a whole lot of growing up to do, which means a whole lot of opportunity ahead.
That's where you come in and why we're looking for good ambitious people who want to help others. We detailed above how international sales will be a large portion of future growth.
Thus it would be wise of you to align yourself with someone who has vast knowledge and experience (over 10 years) with using the Internet like myself. I have the expertise to show you how to penetrate foreign markets as we expand, which, potentially could make you quite wealthy.I also want you to know that 2006 is going to be a year that we are all going to remember for the rest of our lives.
Becoming a $1-Billion Company is a forgone conclusion as far as we are concerned. So we have set a new, more ambitious goal. In the next 10-12 years, I believe we will become the most successful Direct Selling company in history with over $10 billion in worldwide sales! Let me repeat: the most successful Direct Selling company in history with over $10 billion in worldwide sales!
The following webpage details not only why is our goal achievable, but in fact, it is inevitable. - Click Here!Also we've already discussed how ultimately 75% of all sales will be in the international area. I am sure you would agree that one of the very best ways for a person to reach this international market is through the Internet. This is why it would be best for you to align yourself with someone like myself with almost 11 years of internet marketing expertise. Someone who has marketed to or communicated with people in well over 100 countries to the far reaches of the globe. Someone who is fervently dedicated to Expertise I can share with you to assist you in potentially gaining first market share as we move into numerous new markets in the next several years.So please get back to me, as this could be your opportunity of a lifetime.
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