Home Business Success Video Common Network Marketing Mistake

Most people that start a home based business of this nature never consider how to properly build and structure their business. Sure it is okay and even encouraged to tell your friends family and people you come in contact with about your product and business.

However, the point people miss and what separates the A-list networkers from the average networkers is the A-listers will move heaven and earth to find their key people. That's their focus, while they're not opposed to telling the neighbors about their product, that is not their key focus.

What these A-list networkers do is focus on finding their key people that will be the foundation of their business.

Here is a video that shows what most home business people don't consider when getting started. In addition this video shows how to avoid this common network marketing mistake of going after average.


Think of it like this - if you wanted to build the best sports team - football, baseball, basketball, hockey, wouldn't you try to recruit the best players and talent? Sure you would..

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Family and Friends and the Home Based Business

Here is my take on family and friends after 13 years experience and the reason people don't like to approach them. See if you don't agree with this.

I often hear - I would like to start a home business but I don't want to market to my friends and family. Now let me say this before I go further I never want to exclusively tailor my marketing message to my family and friends. Unless they're all highly successful business people to do so would be foolish.

Actually family and friends are really a gauge of your marketing efforts and should be treated as such. If you do you will have much more success with them and also your cold market.

But first the reason people fail with friends and family is because- I'll be real blunt here - their marketing message sucks big time it stinks, like 30 cowboys sitting around a campfire after eating ole Shorty the Cook's pork and beans recipe. Or that person hearing your message isn't too bright.

Family and friends should be treated like a barometer - not a person to just market to. But that's will people go wrong - they look at their family and friends as someone to market to and not as a barometer of their marketing message.

You see the reason you and others get burned out with your warm market is because of rejection. But what they're actually rejecting is the lack of power in your message and not you. You see your friends and family are typically not actively looking for an opportunity or a particular product so you buy leads of people who are. These leads are typically people who have more hope than knowledge so they might join, but then because the marketing message they approach others with stinks they struggle.

You don't want to approach your family and friends with the idea of selling them your product or opportunity as this is a big turn off and yet most people proceed in this fashion.

The proper way to approach them is like this, "Hi Friend Bob I have a new business, however first let me say I'm not trying to sell you anything. However, would you mind taking 5- 10 minutes of your time to tell me what you like or don't like about what I have I'd love to get your opinion and then if you think someone you know could benefit from this product would you mind giving me their name so I can contact them?"

I contend that if people totally discount their family and friends they shouldn't even be in that business.

The way people should approach their family and friends is as if they are on a mission to let them know about their product and all you're doing is asking them to do is give their opinion of it and if they would be interested why and if not why. And never just trust one or two people's opinion - get a multitude of opinion.

Think of it like this - do you think your family and friends would be interested in buying $10 bills from you for $7? Your marketing message about your product should be powerful. Like I say they should be a barometer of how strong or weak your message is.

No don't get me wrong - I don't depend on my family and friends to make me wealthy in any business but I'm never been involved in a successful home business, (I've been involved in two of them now where I've achieved a 6 figure income) where my friends and family were totally turned off to my product. On the other hand the ones I failed at my friends and family all thought what I had was stupid. In fact in the successful businesses they got involved with me.

The bottom line is it's all about the power of the marketing message and I never discount approaching them, however I don't do it like most people would. It's all about delivering a message like a mission to people including friends and family and not about trying to sell them on your product or business.

It's all about having the power of your message speak for itself - not you trying to sell them. But I'll tell you now if you don't feel your message is strong enough to take to friends and family well I doubt that you'll have much success in that business with strangers.

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GoChi Goji Juice - More Home Business Value to You

As someone who's potentially interested in a home business opportunity we realize providing value is often the deciding factor.


If we can provide you more value in terms of a better lifestyle, or more time to spend with those you love or more time doing the things you want to do, versus have to do. Or more financial, emotional or physical security than what you would have to spend in terms of time, money or resources then we're quite confident you'll join us.

Would you be interested in the "right product or marketing opportunity" if it came along if it satisfied the following criteria?

1. The product was very hot and/or was poised to become even hotter. Poised in 2008 for big expansion into Europe and other international countries.

2. You can receive additional incentives based upon your performance from those you're working for that included extra distributors and customers. This has the effect getting a pay raise on top of a pay raise. You obviously give yourself a pay increase when you produce more, however this only adds to that pay raise.

The key to increasing value to you in marketing is providing you more of the things you desire, while reducing the undesirable things.

The Goji Product Advantages

* Super hot product that just became hotter with the introduction of GoChi Juice.
* It was just made 30% more potent and Preservative Free. This is unprecedented.
* 4000 year old history – longest history of any nutrition product.
* 90 documented studies on Pubmed.gov
* Featured in the following publications
o Featured on Oprah Show
o Time Magazine Superfruit of the Year
o Featured in LA Times
o Women’s World Magazine
o Golf Magazine
o ABC News
o Today Show
o MTV
o Chiropractic Wellness Magazine
* Tastes Better than Other Health Drinks
* Goji is Better able to Handle more Stressful growing conditions than virtually all those other fruits and berries (i.e Noni, mangosteen, acai berry), which can’t tolerate freezing temperatures.
* And many others

The Goji Marketing Advantages

* 12 year old mature company with the record setting growth of a new company
* Millions invested for growth and infrastructure
* World Class management team with a Billion Dollar vision
* Member of the Direct Selling Association DSA – Co-Founder Youngest Owner ever awarded a full seat on the DSA
* Exclusive Contract with top nutritional authority and Number 1 selling nutritional author in the world.
* Numerous websites and tools dedicated to your success
* Possibly best most lucrative comp plan in the Industry – pays 10 levels Plus infinity- plus a matching enroller bonus.
* Comp Plan is Perfectly suited for momentum growth and placing distributors under distributors.
* Incredible momentum timing at the present. The money is made in this industry with timing.
* Product advantages – see Goji product Advantages.
* And many others

The Home Business Just Lot a Whole Lot Easier - GoChi Goji Juice Home Business

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Goji Juice -Letter of Excitement- Something Big

Hold on to your hats boys and girls- something is new in the air about Himalayan Goji Juice and it is big. This goji berry is a berry that has been held in high regard for over 4000 years and since its introduction as goji juice in the US about 4 years ago it has had much press, well over 99% of it positive. Sure there is the occasional negative article but I believe that it is mostly the work of those that see goji juice as a competitive threat. Any great product is always going to have detractors.

Anyway here is part of a letter from Ray Faltinsky (Freelife CEO) concerning Himalayan Goji Juice .

Four years ago – in the months leading up to the launch of Himalayan Goji Juice – I had an excited, slightly anxious feeling in my stomach, because I knew what was going to happen once we launched this product. I just knew with complete confidence that Himalayan Goji Juice would be a record-setting product that would change the lives of millions of people around the world. And I knew the incomes it would create along the way as people shared this product with others. Well, since our launch in 2003, that feeling has been confirmed again and again.

Now, that same sense of anticipation and excitement is back with a vengeance!

On January 8, 2008, we will be making the most significant announcement we have made since the launch of Himalayan Goji Juice!

1. It will literally set us miles apart from the competition.
2. It will have a bigger impact on health worldwide than anything we have ever done.
3. It will allow our Marketing Executives to grow their businesses faster and larger than ever before.
4. It will allow us to attract more Customers and Business Builders than at any time in our history.
5. It will make 2008 our largest year ever, by a wide, wide margin, and it will help us achieve our goal of being a billion-dollar company in a shorter period of time than we ever imagined.

This announcement will be rolled out in the United States, Canada, and Puerto Rico in early 2008, and then in our other markets over the next several months (depending on government approval processes).

It will also be rolled out with our launch in Germany in April!

I’m so excited about this launch that it is literally keeping me up at night! It brings together nearly 36 combined years of experience between Kevin and me in the Direct Sales industry and wraps it up into what we believe will be our most significant and important launch to date. An enormous amount of time, money, and effort over the last two years has gone into the preparation for this announcement. It is something we have greatly anticipated for some time now, but the end result was far better than we ever hoped for or expected! It is truly a dream come true for me, Kevin, and everyone associated with FreeLife. So many things came together to make this happen that there is no denying that our Company is blessed beyond our wildest dreams.

Get ready for this industry-shaking news on January 8, 2008! It will first be announced at our Royal Ambassador Leadership Summit at the Montage Resort & Spa in Laguna Beach, California, that morning, and then announced via a Webcast that you can watch online that evening. Mark your calendars for this historic date!
And get ready for the best year of your life in 2008!


Studies have shown that goji’s powerful polysaccharides can help the body to fight free radicals by normalizing levels of all three of the important antioxidant enzymes – superoxide dismutase (SOD), catalase (CAT), and glutathione peroxidase (GSH-Px).

Goji - A Winning Tradition Of Thousands Of Years

Spiffy The Original World Famous Goji Dog!

Check These Clues As Guides When Examining Whether A Skeptic Is Being Honest.

I have observed two types of people in this world I will discuss: Number one kind - Constructive thinkers and doers and the other kind: leeches and destroyers. I have noticed two things about this. First of all it is easier to wreck something then to build something up. Secondly, those that tear down products or ideas inevitably cannot think of a better idea or way of doing it, if asked. So why should they in anyway be considered an expert on why things stink or are scams, etc.

Think about this, what qualifies someone to be considered an expert on any certain topic, product, etc.? If said person/ so called expert cannot come up with a better or superior method of building a similar product, should we really consider them as an expert? So when a non-expert in a certain field or area comments on a product should we value their negative comments any more then any other non-expert? I myself, could not rely on this type of individual but would look at it further.

Am I saying a person can't be critical of a product or service if they're not an expert? Certainly not.

We should alter our perspective on how we view someone speaking highly negative of a product or calling it junk or a scam? Aren't we conditioned to at first believe them, right? Realistically, it would be wise to heed their speech with a skeptical mind until we learn more about it for these reasons.

1. More people are more negative than positive so rather than look on the bright side of things they look for something negative to happen.

2. For this principal alone - nothing no matter how good will ever have 100% acceptance. Plus there will always be at least a small minority of people (competitors) hurt by it and some of these people will scream the loudest that your product is no good or a scam. Even to the point of lying as it very likely takes business away from them. There is nothing they would like better than to see your product fail.

3. Persons with time on their hands, those that haven't accomplished anything, usually fill that time with criticizing something. With time, effort and practice, great things are accomplished. The unaccomplished critic spends his time looking for non-existent defects in a product, for which they can complain about and feel like they accomplished something.

How can a person scrutinize a skeptic and whether you can believe what is being said by them? Firstly, know that there are various kinds of criticism and negativism against a product or service. There are always the usual skeptics of the product that will express dissatisfaction. Here you should examine the number of dissatisfied verses satisfied users. If there are a great number of dissatisfied users, then it is a sign the product just isn't much. If you see a lot of testimonies of people happy with the product, then it is probably a very good product even though some negative skeptics may exist. Think of it like this; as popular as Hawaii is for a vacation, there will always be those who wish they were somewhere else.

Not all skeptics are honest.

1. A certain giveaway to dishonesty from critics would be the balance in their article of negative verses positives. If it is all negative the critic is probably mad about something more than the product. Remember almost everything has something good you could say about it. Examine all of the evidence to begin with. A product with a proven history of years of happy users is probably very good despite what one or two critics say.

2. Awful products seldom survive for a long time and you would have to look long and hard to find anything positive that has been written about them.

3. When you hear about a scam you should know it is only a scam when the consumer has been actually taken advantage of. When a consumer can get his money back, that is not a scam no matter what some nut might say. Good products will have a longer than the norm guarantee, a scam will typically have the very minimum required by law.

Lastly, but not least I want to cover what I call the "assassin on a mission to destroy." Under no circumstances should you believe these types. Most of the time they go out of their way to under-handedly criticize a product, because the product they’re attacking is so good and effective they fear losing business to it. Or they’re doing the bidding of someone, in the role of the duped sap as that other person stands to lose big time if the product really succeeds.

If you see where a lot of resources and time is being spent on webpages, newletters, forums and similar things, that are trashing a product, especially one that is several years old and successful, and has a tremendous amount of positive talk about it. Then it is time to wonder about the integrity of the skeptic. Usually the skeptic won’t mention whether the product works or not, instead will search for something someone says that they can use to attack the product.

An example would be a product that has enjoyed tremendous success and some well intending excited marketing person will spout off about the product and end up saying it will do more it was built to do. The dishonest skeptic will not examine the product against what the company says it will do, but instead against what an overzealous distributor has said. They’ll ignore what the company says and instead call it a scam because it doesn’t do something for which it was never intended.

Consider how ridiculous and dishonest it is that the skeptic is calling it a scam because it doesn't do what it was never advertised to do. Now the skeptic has become the real scammer.

What Most Marketers Are Looking for in a Work at Home business?

My latest reading was an article about work from home businesses and network marketing businesses. It contained some very good information, and the section I would like to discuss here was about their feelings on what they consider to be the greatest network marketing business and the business that they were involved in.

For the past 12 years it has been my business, and full-time at that, which has given me considerable knowledge of home based marketing, network marketing and internet marketing. The author wrote this article on his own level of knowledge and experience and not the level of his potential leads. To begin, I do not want to talk about his company – even though it may be a very good company. For me to do this, it would skip my message, and start an argument that that essentially could not be won. To compare this scenario, it would be like two 7 year old tots, playing in a sandpile, and they are having an altercation about which of their papas are the most muscular.

For this session, I simply want to provide you input, on what you as a lead prospect are probably looking for and give to you a set of guiding thoughts to help you judge and evaluate which business or opportunity will be the best one you could select. Number one; foremost here is what the greatest number of us look for in network marketing or in fact, in any home business.

People want an excellent product that is effective for a variety of reasons we can discuss sometime in the future. Next they want to earn the highest rewards for their efforts, in the quickest way possible and in a legal way. Most people expect to work for their rewards, but they do want the highest possible results from their efforts. And with the absolute smallest risk they can take, so the income they produce flows in at the highest ceiling possible for the longest time in a residually true fashion.

I ask the question now - does anyone not want the above scenario?
This is what the prospect is looking for. Then it is the job of the marketer (you) to be able to present why your company and system is the best one to help someone accomplish those goals mentioned above.
Plus be able to help your people do the same thing to assure their great success.

Starting a Work from Home Business, Questions You Should Ask.

The following are questions you should have answered when you're researching a home business.

1."How can I succeed with you? I could just as easily join with another company or another distributor in your company." What advantages would I have in working with you I typically wouldn't have with someone else?

2. Can you show me how to have customers attracted to me or do I have to chase down people and try to rope them into my business?

3. Exactly what level of support can you provide me to assist me in being successful?

All marketing is finding solutions for problems people have. Most people in network marketing go about it totally wrong, simply trying to pitch their product or opportunity without regard for what the individual they are marketing to actually needs. If you get involved you'll learn the correct way of marketing this business.
In this light why are you looking at a home business, what problem are you trying to solve - job insecurity, frustrated with your current financial situation, etc.


Here is another question to ponder. Are you good at something? What? What strengths are in your qualifications that you can utilize advantageously, in your home based business? What skills have you acquired with experience that can add to your professional level as you interface with people? If you involve yourself these skills become precious tools and can be a great advantage to you and the people you communicate with. Such as strong orator skills, and great organizational qualities.

Next question is what do you think are your weak points, that could interfere with your business success? These may or may not be important - I tend to have people concentrate on their strong attributes rather than trying to improve on their weaknesses. Provided their weaknesses are not a major stumbling block to success.

Without mentioning the boorish questions; How much money do you have to invest in a home business? And don't forget; How much time can you spend weekly, in your business? I left these out because these questions don't matter much if you don't meet other qualifications. Basically other factors are a much better indicator of future success than how much money or time you have to invest.

First you must conquer impediments to credibility, and assert your authority. This will add a new level of high professionalism to your business.